Aidan Kemp understands what makes a brand compelling. As vice president and creative director for advertising at Bergdorf Goodman, he gracefully evolved this icon of American style – keeping it relevant, season after season, as he moved it toward a more modern customer.
Today, Aidan brings insight, enthusiasm and a scrupulous attention to detail to every aspect of a project, from developing concepts and directing shoots to refining layouts. And he is careful to merge his creative approach with a client’s strategic goals, delivering rich content and aspirational imagery that resonates with customers.
From editorial stories and advertising campaigns to packaging design and digital efforts, Aidan specializes in projects for style-driven brands across a range of industries, with an emphasis on fashion, design and travel.
EXPERTISE
• Visionary Approach: Over 25 years of experience, developing and executing brand concepts, achieving excellence in brand marketing, content development and communications
• Agile Creative: With an enthusiastic attention to detail, employs a strategic and collaborative approach to client vision; specializing in projects for elevated and style-driven brands across a range of industries, with an emphasis on fashion, beauty and design
• Executive Management: Leads cross-functional collaboration with marketing, communications, project management, production and all creatives, to achieve brand messaging integration across all platforms